The following series of posts serialises my ‘An Industry Insider’s survival guide to everything you should know about buying and implementing CRM software’ e-guide which can be downloaded here if you prefer to read it in its entirety. This, and the next few posts, will concentrate on the planning of Continue Reading
18 ways to speed up a CRM project – part two
In my last post I set out nine of eighteen ways to speed up a CRM project, focusing principally on pre-implementation activities. This post outlines ways to speed up a project once the implementation begins: Don’t do too much in phase one – there’s only so much change an organisation Continue Reading
18 ways to speed up a CRM project
In my post ‘How long does a CRM project really take’ I suggested that 12 months was fairly normal for a strategic mid range deployment of CRM software. This begs the question: how do you speed up a CRM project. Here are 18 ways: Truncate the fuzzy front end – Continue Reading
CRM 101 – The Benefits of Contact Management
Following on from the e-guide on buying and implementing CRM software, I wanted to spend some time on the why, rather than how, of CRM implementing technology. So, over the next month or two, I’m planning on writing a series of posts aimed at picking out some of the key Continue Reading
Popcorn CRM
As I mentioned in my ‘How long does CRM really take post’, Gartner consultant, Mark McDonald, used the phrase ‘popcorn applications’ in his ‘Everything is up for grabs, making it a great time for IT’ post, to describe applications that users want, can relatively easily be delivered, but which don’t Continue Reading
How long does a CRM project really take?
I often get asked how long it will take to implement a CRM system, so I though I would use this blog post to try and address that question, and I’ve included an outline project plan for guidance. I think this is a fairly typical CRM project plan for say Continue Reading