One of the recurring themes in this blog has been the importance of the vendor project manager. Most organisations purchase CRM technology on the strength of the sales team, with whom their likely to have little to do with once the project commences. The project manager by contrast is the Continue Reading
CRM planning for the post-live world
You may have seen one of those documentaries about soldiers training for the special-forces. There’s normally a scene that goes along the following lines: a soldier reaches what they believe to be the end of some incredibly gruelling endurance test, presumably hopeful of some food and rest, only to be Continue Reading
Choosing the best CRM software – seventeen classic CRM technology selection mistakes – part four
This post concludes the series on classic CRM software selection mistakes: Failing to perform due diligence – as I’ve mentioned previously not all vendors or implementation partners are equal. The quality varies significantly. You ideally want to find a supplier who is both capable of delivering the initial project, but Continue Reading