I met up with Chris Bucholtz, editor of CRM Outsiders, who was in town for the Gartner conference, on Tuesday, and was bemoaning the fact that I didn’t get to write as many pieces about implementation strategy these days (which has been our traditional fare over the years), because there’s Continue Reading
Is Microsoft in denial on social?
I wonder, when we look back, how significant the last thirty or so days will prove to be in the battle for the enterprise CRM market. First Oracle bought social engagement company Vitrue for an undisclosed sum, but thought to be in the region of $300 million. Then Salesforce.com bought Continue Reading
Last month in CRM – CRM market news round-up May 2012
There’s something of a titanic struggle going on between Salesforce.com, Oracle and SAP at the moment, and the chess pieces were flying round the board in May. Salesforce wants to extend its presence in the enterprise market and sees social functionality as the means to bridge beyond its traditional CRM Continue Reading