Over the last few months we’ve been assessing the CRM mid-market, specifically analysing the 20-120 user space. The result is a report which sets out our thoughts on the top CRM technologies in this area of the market. The aim is to help potential buyers speed up the research process Continue Reading
Cloud versus on-premise CRM
I got involved in a forum thread on LinkedIn over the last week, the gist of which was whether the implementation approach was different depending on whether you deployed CRM in the cloud or on-premise, and what the pro’s and con’s were of the two means of deployment. I can’t Continue Reading
It’s the outcome that counts…
I’ve worked on a couple of system reviews in recent week for clients who felt their CRM system wasn’t living up to expectations. Interestingly, in both cases the systems were reasonably sound. What was missing were the finishing touches. This is a common problem. Salespeople often dazzle their customers with Continue Reading